Learn the case interview basics, practice with 200+ cases, and benefit from extensive test materials, and interactive self-study tools.
Topic Overview
Topic Overview
Interview First Aid
Get ready for your case interview with our Starter's Guide to Case Interview Prep. Learn everything you need to crack the case and start a career in consulting.
How to Start The Case Interview Preparation
Conduct Mock Interviews with Peers and Coaches
Find out how to crack any case in your consulting job interview with our Case Interview Basics. We help you to get ready for a career as top consultant!
Preparation for Case Studies
Approaching a Case
Interviewer- vs. Candidate-Led Cases
Note-taking in Case Interviews
You want to ace the personal fit interview? We got what you need to display your personality. Start your consulting career with our Case Interview Basics!
The Personal Fit Interview
Key Questions in the Personal Fit Interview
The STAR Method
Get ready for online assessments such as the McKinsey Imbellus Game, BCG Online Case or Bain Sova Test during your interview in consulting.
BCG Online Case
McKinsey Imbellus Game
Bain Sova Test
Pymetrics Game Assessment
Case Cracking
Identifying your case type is the first and most crucial step to ace your case interview. Learn how to crack consulting cases with our Case Interview Basics.
Market Sizing
Market Entry
Profitability Cases
Growth Strategy
M&A Cases
Competitive Response
Pricing
Valuation
Brainteaser
Use the best consulting techniques to structure your thoughts and ace your case interview. Learn how to crack consulting cases in our Case Interview Basics
Issue Tree
MECE Principle
Pyramid Principle
Porter's Five Forces
4C Framework
4P Framework
2x2 Matrices and the BCG Matrix
The Stacey Matrix
Influence Model
ADKAR Model
McKinsey Growth Pyramid
Practice the basics like math skills and reading data charts to ace your case interview. Learn how to crack cases in our Case Interview Basics!
Charts and Data in Case Interviews
Why Math Matters
Math Skills Required in Case Interviews
Fast Math
Important Facts
Correlation and Causality
Qualitative and Quantitative Analysis
ROI and ROAS
Business Concepts
Back to overview

Interviewer- vs. Candidate-Led Cases

Every case interview has a certain structure. An important factor on how your case interview is going to proceed is if the interview is interviewer-led or candidate-led.

We’d like to explain the two interview formats – candidate-led cases and interviewer-led cases – highlight their differences, and provide you with tips on how to excel in each of them.

Interviewer-Led Cases

Interviewer-led cases are most frequently used at McKinsey. As the title suggests, the interviewer guides you through the interview and leads the general process. This gives him or her a more direct opportunity to test specific skills that are expected and assess areas of weakness.

The following are a few indicators that hint towards interviewer-led cases:

  • A very specific case question is posed.
  • Either a lot of data will be given to you along with an initial breakdown of sub-problems or a broad problem may be given to you, and you would need to structure the problem by being as specific as possible.
  • After structuring, the interviewer will ask you a set of pre-determined questions irrespective of what your structure is (this could be an abrupt move, so do not get nervous when this happens!)
  • The interviewer might induce sudden interruptions and turnarounds that do nit result from your analysis.
  • You will be asked "What else" and “Please explain more in detail” types of questions.

What's Important in Interviewer-Led Cases?

Despite the name of this case class, you need to remain in the driver's seat and be the active leader of the overall case interview. Especially in interviewer-led cases, the largest fallacy is to become passive, unstructured, and driven by the interviewer. To lead the case, you need to be particularly structured. Be prepared for interruptions, and anticipate that they might disprove hypotheses or force you to develop a completely new framework.

The following tips might be helpful:

  • Keep the big picture in mind: Consider other problems or solutions if the interviewer suggests a hypothesis. These might be important later.
  • Apply the MECE Principle: Structure your answers to be Mutually Exclusive and Collectively Exhaustive. This approach helps you be thorough and organized, avoiding random or unstructured ideas.
  • Watch for curveball questions and stress tests: Be prepared for unexpected changes or time constraints. Stay calm and adapt as needed.

👉 Would you like to try one of our interviewer-led cases right away? Here are two examples.

Company case by
accilium
accilium Case: School Bus Innovation
3.4
4.7k times solved
Difficulty: Intermediate
Interviewer-led
Market analysis
Market entry
Market sizing
Our client, Transportation Tech Co., is a key player in the transportation space. Recently, the client developed an inno(...)
Our client, Transportation Tech Co., is a key player in the transportation space. Recently, the client developed an innovative "kids in school (KIS)"(...)
Case by
PrepLounge
Baby Clothing Market Entry
4.1
4.2k times solved
Difficulty: Intermediate
Interviewer-led
Market entry
Profitability analysis
Our client is a consumer packaged goods company looking for top-line growth opportunities. They are considering extendin(...)
Our client is a consumer packaged goods company looking for top-line growth opportunities. They are considering extending its pre-existing baby produc(...)

Candidate-Led Cases

In candidate-led cases, the interviewer expects the candidate to ‘lead’ her or him through the case. As the candidate, it is your responsibility to lead the case by asking relevant questions and also to develop and test your hypotheses. Candidate-led cases are the most common types of cases. You’ll encounter them at the majority of the big consulting firms such as BCG, Bain, and Roland Berger.

The following are a few indicators that hint towards candidate-led cases:

  • A very broad description of a situation
  • A very general question or no question at all
  • Complete freedom in terms of the approach and the structure
  • Data and information is mostly provided at your request

What's Important in Candidate-Led Cases?

As opposed to interviewer-led cases, it is harder for the interviewer to test specific abilities as the candidate defines what is investigated or talked about. On the other hand, you as the candidate need to be strong in defining and testing hypotheses. You need a clear roadmap in mind that allows you to ask targeted questions as opposed to randomly ‘bombarding’ your interviewer with random questions hoping for a lucky punch.

Be thorough and exceptionally structured. Here are some aspects to consider in a candidate-led case format:

  • Form and share a hypothesis: Based on your questions, develop a hypothesis and test it with further questions. Communicate your hypothesis to the interviewer.
  • Investigate thoroughly: Dive deep into your hypothesis to explore potential solutions. The interviewer may give subtle hints rather than direct guidance, so ask specific questions.
  • Be exceptionally structured: In a candidate-led case, keep track of your data and focus on synthesis. Be prepared to adjust your argument as new information emerges. Good organization and thorough notes are crucial.
  • Prepare for detail questions: Be ready to address important details that may not have been covered due to your chosen approach.
  • Refine and test your hypothesis: Once you identify the key factor, revise your hypothesis and test it accordingly.

👉 We've got candidate-led cases for you as well! Check out these two cases!

Case by
PrepLounge
INVERTO Case: VacuLuxe Innovations' Supply Chain Makeover
4.1
8.1k times solved
Difficulty: Intermediate
Candidate-led
Operations strategy
Organizational behavior
Profitability analysis
The client, VacuLuxe Innovations, is a manufacturer for vacuum pumps, e.g. rotary vane pumps, cryogenic pumps located in(...)
The client, VacuLuxe Innovations, is a manufacturer for vacuum pumps, e.g. rotary vane pumps, cryogenic pumps located in Germany. The company has grow(...)
Case by
PrepLounge
Deep Water Rescue
3.2
2.1k times solved
Difficulty: Advanced
Candidate-led
Market analysis
Profitability analysis
Deep water is a European manufacturer of small yachts and premium boats for private customers. The company operates in E(...)
Deep water is a European manufacturer of small yachts and premium boats for private customers. The company operates in Europe and the Middle East and(...)

Key Takeaways

Case interviews can follow two distinct formats: interviewer-led and candidate-led. In interviewer-led cases, most commonly used by McKinsey, the interviewer maintains firm control by guiding the process, asking pre-determined questions, and providing large amounts of data or interruptions. The candidate must remain proactive, structured, and prepared for curveball questions. To excel, apply the MECE principle, keep the big picture in mind, and adapt quickly to unexpected challenges. Even though the interviewer sets the pace, it’s critical to remain in the driver's seat and demonstrate clear, logical thinking while responding to prompts and stress tests.

In candidate-led cases, the responsibility shifts to you as the candidate to lead the case from start to finish. You must structure the problem, ask relevant questions, and develop and test hypotheses. Unlike interviewer-led formats, information is typically provided upon request, requiring a clear and methodical roadmap. Success in candidate-led cases depends on forming strong hypotheses, investigating thoroughly, and maintaining exceptional organization. Communicate your thought process clearly, stay focused on synthesis, and be flexible in refining your approach based on new data or feedback.

👉 Are you looking for more cases to practice with? Discover our case library!

How likely are you to recommend us to a friend or fellow student?
0 = Not likely
10 = Very likely
You are a true consultant! Thank you for consulting us on how to make PrepLounge even better!