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The Case Interview Format

When applying to top consulting firms, one of the most crucial stages of the interview process is the case interview. This format is designed to assess your analytical competencies, problem-solving skills, and ability to think strategically under pressure. Let's take a look at what to expect.  
 

 

Structure of a Case Interview

A case interview is a 30-minute simulation of a typical business project that consultants may have worked on. Cases provide a real example of an on-the-job experience and the assumption is that if a candidate is successfully able to tackle a case interview, he or she is also more likely to be a successful management consultant.

Case studies are the most important and usually the longest part of consulting interviews. In addition to the case study, the interview typically includes introductory small talk, a personal fit interview, and closing questions (see the illustration below).

The graph shows the process of a case-interview, based on 4 steps.

Many companies review and standardize their consulting cases prior to a real interview to ensure that the case is neither too difficult nor too easy. Companies also ensure that a variety of skills are tested during the interviews.

 

The Typical Flow of a Case Interview

The case interview typically follows a structured flow to ensure that both the interviewer and the candidate cover all necessary aspects of the business problem. It involves the following phases:

1. Case Presentation and Problem Understanding

To start off, the interviewer will present a specific business problem or scenario. This could range from market entry considerations, to profitability issues, or organizational changes. The problem is usually based on real-world business issues that the consulting firm dealt with in the past.

You are expected to listen carefully, take notes, and clarify any points that are not clear to fully understand the scope and context of the problem.

👉 To get a better feeling for possible case prompts, check out the following beginner cases. 

Case by
PrepLounge
DHL Consulting case: Bike Shop
4.4
90.0k times solved
Difficulty: Beginner
Interviewer-led
Growth strategy
Profitability analysis
You have been hired to support the owner of a bike-shop as a business consultant. The bike-shop has suffered a sign(...)
You have been hired to support the owner of a bike-shop as a business consultant. The bike-shop has suffered a significant revenue decline during(...)
Expert case by
FastFood Chain Turnaround
5.0
1.1k times solved
Difficulty: Beginner
Candidate-led
Profitability analysis
Our client (FastFood Co) is a fast-food company that has > 20 restaurants in the city. Recently, the business has enc(...)
Our client (FastFood Co) is a fast-food company that has > 20 restaurants in the city. Recently, the business has encountered significant challenge(...)
Company case by
Oliver Wyman
Oliver Wyman Case: Setting up a Wine Cellar
4.1
117.3k times solved
Difficulty: Beginner
Candidate-led
Profitability analysis
I’m thinking about setting up a wine cellar in my basement. The way I see it, shelf space would be divided into two sect(...)
I’m thinking about setting up a wine cellar in my basement. The way I see it, shelf space would be divided into two sections: (1) a “drinking” section(...)

2. Framework Development

Afterwards, you outline a structured approach or framework to tackle the problem. Common frameworks include the SWOT analysis, Porter’s Five Forces, or the 4P's, with which you can structure your information. This step demonstrates your ability to break down complex issues into manageable parts.

However, keep in mind that it is not enough to simply memorize the standard framework concepts. While standard frameworks are useful for a rudimentary outline of a case problem, they need to be optimized and adapted to the individual case. Don't worry, as this is a skill you can develop, but it definitely requires thorough preparation and practice

Once you have crafted your structure, clearly explain your framework to the interviewer, ensuring he or she understands your thought process and logical flow.

3. Analysis and Problem Solving

Next, you dive into the analysis. During the interview, your interviewer may provide additional data, charts or exhibits. Analyze this information to support your framework and build your argument. Formulate hypotheses based on your analysis and test them against the data provided. If needed, adjust your approach based on your new findings.

During the quantitative analysis, perform the necessary calculations to support your findings. This could include market sizing estimations, profitability calculations or a cost analysis. Good mental math skills will definitely help in this phase. 

4. Recommendations

Once you have worked through your structure, provide clear, and actionable recommendations based on your analysis. Use the Pyramid Principle of communication, highlight your key findings and explain how they address the problem.

You should also be ready to justify your suggestions with evidence from your analysis (i. e. data) and discuss possible next steps or further areas of investigation that the client may wish to consider.

After all, the interviewer may question your conclusions or ask for further clarification. Be prepared to defend your recommendations and discuss alternative perspectives. 

After, all the best way to prepare for your interview is practice. Explore our Case Library with real examples now!

Company case by
Bain & Company
Bain Case: BeautyCo – Where Did the Profits Go?
4.5
55.1k times solved
Difficulty: Intermediate
Candidate-led
Market analysis
Profitability analysis
Our client BeautyCo is a large European perfumery company with 500 shops across Europe. However, BeautyCo has been strug(...)
Our client BeautyCo is a large European perfumery company with 500 shops across Europe. However, BeautyCo has been struggling with a decrease in profi(...)
Case by
PrepLounge
ChemCo Foods
4.0
5.2k times solved
Difficulty: Intermediate
Candidate-led
Market analysis
Profitability analysis
A chemical producer is a major manufacturer of chemical products used to preserve foods in containers. The company has s(...)
A chemical producer is a major manufacturer of chemical products used to preserve foods in containers. The company has seen an increase in market shar(...)
Expert case by
BCG + Bain - Vets2U - Healthcare Based Case WITH VIDEO SOLUTION
4.7
3.0k times solved
Difficulty: Intermediate
Candidate-led
Growth strategy
Health care
Market entry
New product
Profitability analysis
Our client, Vets2U, a well-established organization that runs ten Mobile Veterinary Clinics (MVC) in the US, has witness(...)
Our client, Vets2U, a well-established organization that runs ten Mobile Veterinary Clinics (MVC) in the US, has witnessed a concerning trend of stagn(...)
Company case by
OC&C
OC&C Strategy Consultants Case: Expansion einer Schmuck Agentur in China
4.6
20.0k times solved
Difficulty: Intermediate
Candidate-led
Market analysis
Market entry
Profitability analysis
Unser Kunde, Schmuck Agentur, ist ein führender europäischer Fachhändler für Accessoires und Schmuck. Der Kunde ist derz(...)
Unser Kunde, Schmuck Agentur, ist ein führender europäischer Fachhändler für Accessoires und Schmuck. Der Kunde ist derzeit nur in Europa aktiv und ve(...)
Case by
PrepLounge
Cost of Capital Interview Questions for Finance
5.0
< 100 times solved
Difficulty: Intermediate
Interviewer-led
Mergers & Acquisition
Valuation
This set of questions is designed to help you master the core concepts behind a company’s Cost of Capital. The prog(...)
This set of questions is designed to help you master the core concepts behind a company’s Cost of Capital. The progression takes you from the mec(...)
Case by
PrepLounge
From online to offline
3.7
4.8k times solved
Difficulty: Beginner
Candidate-led
Operations strategy
We are thinking of establishing a door-to-door distribution of an existing online newspaper in Kolkata, India. We haven'(...)
We are thinking of establishing a door-to-door distribution of an existing online newspaper in Kolkata, India. We haven't spent much time on how the p(...)
Case by
PrepLounge
Bodybuilding Made Easy
4.0
11.3k times solved
Difficulty: Advanced
Candidate-led
Market analysis
Market entry
Market sizing
New product
Operations strategy
Your client is a newly founded protein company. Its owners are two brothers. One of them is a chemist and the other one(...)
Your client is a newly founded protein company. Its owners are two brothers. One of them is a chemist and the other one is a very famous fitness model(...)
Expert case by
McKinsey 1st Round Case - Party Burger
4.5
6.9k times solved
Difficulty: Intermediate
Interviewer-led
Capacity change
Growth strategy
Operations strategy
Profitability analysis
Our client is Party Burger, a restaurant chain in the US serving premium burgers and salads for lunch. They rely on the(...)
Our client is Party Burger, a restaurant chain in the US serving premium burgers and salads for lunch. They rely on the quality of their products to a(...)
Case by
PrepLounge
Italian Beauty Company
4.3
11.8k times solved
Difficulty: Intermediate
Interviewer-led
Market analysis
Profitability analysis
Your client is Italian Beauty Company (IBC), a high quality beauty products company. It is well established in Italy.One(...)
Your client is Italian Beauty Company (IBC), a high quality beauty products company. It is well established in Italy.One of their major product lines&(...)
Company case by
Oliver Wyman
Oliver Wyman Case: Full Electrons Ahead
4.4
135.7k times solved
Difficulty: Intermediate
Candidate-led
Growth strategy
Market analysis
Market sizing
Operations strategy
Your client, large automotive OEM WyCar, has developed its first fully electric vehicle (EV) and introduced it as a pilo(...)
Your client, large automotive OEM WyCar, has developed its first fully electric vehicle (EV) and introduced it as a pilot on the Austrian market last(...)
Case by
PrepLounge
Bus maintenance
4.4
18.0k times solved
Difficulty: Beginner
Candidate-led
Operations strategy
Profitability analysis
Your client, BusCo, is a passenger bus company in Uganda, Africa. Due to the poor road conditions, maintenance plays a v(...)
Your client, BusCo, is a passenger bus company in Uganda, Africa. Due to the poor road conditions, maintenance plays a very important role in the reli(...)
Company case by
FTI-Andersch AG
FTI-Andersch AG Case: Business Transformation – Global Plastics AG
5.0
500+ times solved
Difficulty: Intermediate
Interviewer-led
Growth strategy
Market analysis
Operations strategy
Die Global Plastics AG ist ein im M-DAX gelistetes Unternehmen mit weltweit 2.500 Mitarbeitenden und einer Gesamtleistun(...)
Die Global Plastics AG ist ein im M-DAX gelistetes Unternehmen mit weltweit 2.500 Mitarbeitenden und einer Gesamtleistung in Höhe von € 395,0 Mio. in(...)
Case by
PrepLounge
Energy Sector Valuation & Interview Questions for Finance
5.0
< 100 times solved
Difficulty: Intermediate
Interviewer-led
Mergers & Acquisition
Valuing energy and natural resources companies is very different from other industries. Commodity price swings, capital(...)
Valuing energy and natural resources companies is very different from other industries. Commodity price swings, capital intensity, and the role of res(...)
Case by
PrepLounge
Perpetual motion
4.1
11.0k times solved
Difficulty: Advanced
Candidate-led
Market entry
Market sizing
New product
After a congress about general science in which you took part out of personal interest, a renowned scientist comes to ta(...)
After a congress about general science in which you took part out of personal interest, a renowned scientist comes to talk to you. He swears he i(...)
Case by
PrepLounge
Unified Health
4.3
20.4k times solved
Difficulty: Intermediate
Interviewer-led
Profitability analysis
Public sector
Our client is Unified Health, a health care company in the US. It insures patients and provides health care services. Em(...)
Our client is Unified Health, a health care company in the US. It insures patients and provides health care services. Employers pay a premium to UH fo(...)
Company case by
Roland Berger
Roland Berger Case: Onlinestar
4.2
109.4k times solved
Difficulty: Intermediate
Candidate-led
Growth strategy
Market analysis
Profitability analysis
Onlinestar, an online retailer of furniture and garden products (core business), has grown significantly in recent years(...)
Onlinestar, an online retailer of furniture and garden products (core business), has grown significantly in recent years as a result of an expansion o(...)
Expert case by
Commercial Feasibility of Natural Gas Pipeline
2.5
900+ times solved
Difficulty: Beginner
Candidate-led
Market entry
Market sizing
Profitability analysis
A large natural gas field is unexpectedly discovered on the Mediterranean island of Corsica. The gas can be accessed and(...)
A large natural gas field is unexpectedly discovered on the Mediterranean island of Corsica. The gas can be accessed and produced relatively easily an(...)
Expert case by
Facilities in a restroom
3.0
700+ times solved
Difficulty: Intermediate
Candidate-led
Valuation
A restaurant owner is currently setting up a new restaurant and making some basic decisions on how to fit it out. Today(...)
A restaurant owner is currently setting up a new restaurant and making some basic decisions on how to fit it out. Today he’s deciding on facilities in(...)
Expert case by
Changes in cookies market
4.1
5.4k times solved
Difficulty: Intermediate
Interviewer-led
Competitive response
Market analysis
Market sizing
Operations strategy
Profitability analysis
Your client is a US-based manufacturer of branded cookies, Gumbread Inc. The client realized that their sales have decli(...)
Your client is a US-based manufacturer of branded cookies, Gumbread Inc. The client realized that their sales have declined in recent years. The clien(...)

Key Takeaways for Your Case Interview Success

Mastering the case interview is a crucial step in securing a consulting job. To perform well, you need to demonstrate structured thinking, analytical skills, and clear communication while solving a real-world business problem.

The interview typically follows a structured flow, starting with an introduction and resume discussion, followed by the case presentation, where you clarify the problem and outline a logical framework. From there, you analyze data, test hypotheses, and apply quantitative skills to arrive at well-supported recommendations. Finally, you summarize your findings and engage in a discussion to defend your approach.

Success in case interviews comes down to practice. Familiarizing yourself with common frameworks is useful, but true preparation involves adapting them to different cases, improving your problem-solving speed, and refining your communication. By structuring your thoughts clearly, staying flexible in your approach, and confidently presenting your findings, you’ll increase your chances of impressing your interviewer and landing an offer at a top consulting firm. 🚀

Let's Move On With the Next Articles:

The Personal Fit Interview
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The personal fit interview is a crucial part of the selection process in consulting. It’s often underestimated by candidates who tend to focus on the challenging case interviews only. But the personal fit interview is just as important! It’s all about determining if you’ll fit well within the team and align with the company culture. Read this article to find out why the personal fit interview matters so much and how to prepare effectively.
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Key Questions in the Personal Fit Interview
General Info: Your Starting Point for the Case Interview Preparation
Consulting interviews are not just about your skills and knowledge — companies also want to see how well you align with their culture and values, often called "personal fit". This part of the interview is your chance to show you’re a natural addition to the team.Here’s a look at three common personal fit questions and some tips on how to answer them confidently and thoughtfully.
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Interviewer- vs. Candidate-Led Cases
General Info: Your Starting Point for the Case Interview Preparation
Every case interview has a certain structure. An important factor on how your case interview is going to proceed is if the interview is interviewer-led or candidate-led.We’d like to explain the two interview formats – candidate-led cases and interviewer-led cases – highlight their differences, and provide you with tips on how to excel in each of them.
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