Good morning! I have a question regarding structuring style. I'd really appreciate if someone can help me understand this. Thanks very much in advance, for your time and willingness to support!
Question: Does the structuring style significantly differ between McKinsey and BCG/Bain, considering the balance between achieving MECE and effectiveness? And do I need to worry about following a certain style?
My current understanding: My observation (maybe I'm completely wrong) suggests McKinsey leans towards a very comprehensive structure that almost seems like a slide deck agendas, while BCG/Bain may be more tolerant, favoring a direct approach. If I can come up with an outstanding structure in any style, it shouldn't matter - but that's probably not so easy to get to, I wanted to get some tips here.
Background: I received a feedback from one of the other candidate that while my structure seems to be comprehensive, this might not be effective enough (straight to the point).
Prompt: A motor manufacturing company (located in & sell in US) is experiencing rapid decline in both market share and profit in the past 5 years. Help our client turnaround in 12 months to avoid bankruptcy, and advise strategy for profitable growth in the next 1-2 years.
My structure: (highlighted the points that were more relevant)
1. Root cause analysis
- Revenue & cost trend (5 years)
- Product portfolio performance trend (Rev, profit)
- Market size trend (by product categories, changes in customer preference)
- Competitor landscape change (M/S, new entrance, key strengths of players gaining M/S)
2. Strategic option generation
- Revenue increase / Cost optimization
- Portfolio Optimization
- New market development
- New product development
3. Strategic options evaluation
- Financial Impact
- Investment Requirements
- Timeline (Effect within 12 months or earlier)
4. Major risks & alternatives
(I had a second thought about including capabilities/implementation. Capabilities - I ended up not adding it, it felt like you need to take radical action, thinking whether you have enough people/budget to do this, was a luxury you can't afford. I included implementation as next step during the final recommendation)