BCG Platinion/McK Digital/Monitor - Experienced Hire Tech Practice - Roma Solutions
Let’s say we’re working with a large Tech company (i.e. FB, Apple, Microsoft etc.). They are interested in getting into the low-code iBPMS space. This is a space where pseudo-code is used to deploy large-scale process-based IT applications rapidly (in months, not years).
In particular, they’re looking at a company called Roma, which is one of the leaders in the space.
What are your thoughts here?
You can clarify the following (if asked)
- iBPMS - Intelligent business process management suites. Think SAP for example. They are IT systems that take users through business processes.
- The business model of these Tech firms is primarily to find ways to integrate diverse offerings/capabilities to build better products and ecosystems. Therefore, technical synergies are important here.
- The market is fairly competitive with about a dozen players.
- Roma is a market leader in this space, vying for 1st against 2 competitors. The top 3 dominate the market.
Case Comments
PHASE 1 - INITIAL FRAMEWORK
PHASE 2 - MARKET
The candidate should, naturally, proceed with the biggest question: Is this a market we even want to be involved in?
PHASE 3 - ROMA
The candidate should then recognize that the next order of business is to evaluate the company itself.
PHASE 4 - SYNERGIES
At this point in the case, the candidate’s brainstorming abilities, as well as real-world IT knowledge, are to be truly tested.