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How to communicate the structure for the case study

What is the best way to explain your structure

Hello Everyone,

According to different materials, I think there are two main way of explaining the structure to interviewer. 

1) Numbering first layer of structure and after that going to second layer and explaining which specific data do you want for each main category and perhaps justify why you need them. 

 i.e. "I woould like to look at 4 area, 1:customer, 2: competition.... etc.

         Now, in my first branch, I would like to learn 3 things about our customers... 1) this 2)               this 3) this

2)  Start with numbering the branches of first layer and give some detail about second layer of each branch and explaing which data you want to collect with justification

i.e "  "I woould like to look at 4 area......

         First area that I want to look at is customer. In this part I would like to learn 3 things                 about our customer to understant the situation better.... 

And explain each main category of your structure in same way...

So,

Which one is more clear and easy to follow? What do you think? 

Thank you!

Houman

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Top answer
on Jan 01, 2018

I think the first approach is more clear - it's easier to follow along if the interviewer (or case partner) knows generally where you are going before you dive into details.

I think of structuring the case interview like a talk or presentation: when giving a talk, one of your first slides should always an outline that gives your audience a "roadmap" of what to expect. This outline is followed by the actual details of the talk (data, insights, conclusions, etc). While there are ways to give talks where you dive straight into a narrative. it is easier for the audience to follow along and gauge progress if they see the outline first.

In a similar fashion, laying out "these are the 4 categories I want to explore" followed by "in the first category, these are my three key questions..." makes it easier for the interviewer to know where you're going and follow along.

4
on Jan 01, 2018
I also think that the first one is a better approach. However I read some material of victor cheng with second approach which he thought that they were very clear and well-organazied. Thank you for your response!
Deleted
Coach
on Jan 02, 2018
Current partner @ Andreessen Horowitz (VC firm). Ex-Mckinsey, ex- strategy guy at Google.

I highly recommend you read 'The pyramid principle' - it's a must-read for MBB. In short:

1. Don't go into list mode. Always do bucked mode. For example, if you are analyzing why birds in london are dying, don't start listing out "air pollution, food, weather, etc".. start with "natural causes, man-made causes, etc".

2. Start with top level structure first. E.g., don't go "natural causes: x, y, z". Say "natural, man-made, etc" and THEN dive into one or the other.

3. Use pareto principle. If you have 5 items in the top level, then choose which are the top-2 and start there.

Hemant

Anonymous C
on Jan 01, 2018

I think 1) is the better approach. It is important to lay out the roadmap before diving into the detail of each branch. The interviewer should know from the beginning how you are sturcturing the problem on a high-level so they won't suspect you've missed something before you've gotten the chance to talk about it.

1
on Jan 28, 2018
#1 Coach for Sessions (4.500+) | 1.500+ 5-Star Reviews | Proven Success: ➡ interviewoffers.com | Ex BCG | 10Y+ Coaching

Hi Houman,

I agree with the previous comments, the first approach is definitely better as you will let the interviewer know immediately what’s the whole plan. With the second approach, the interviewer will have to wait the end of your presentation to understand what you had in mind as first level of your structure, which is not optimal in terms of his/her comprehension of what you want to do.                                                                                              

Best,

Francesco

Deleted
Coach
on Feb 23, 2018
NOT AVAILABLE

Hey Houman,

Definitely follow your first suggestion (the second one, despite being also structured, is much more difficut to follow and much easier to make a mistake communicating it).

But it's equally important that you don't fortget to be hypothesis-driven immediately after explaining your first approach - explain either what's your hypothesis or where do you want to start and why.

Best

Bruno

Deleted
Coach
on Sep 26, 2020
Professional full-time coach|50+ happy clients in 12 months|Ex Roland Berger PM & Recruiter|Networking to get interviews

Hi Houman,

I absolutely agree with my colleagues that the first approach is much better - it is clearer and easier to follow.

Also, if you have more than just one layer with sublayers better use the bucket structure and start with top layers, then go to their sublayers and so on.

Best,

André

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