First, I'm concerned with figuring out what all to focus on. This case mentions declining profitability, but do I need to examine revenue and costs to figure out what's driving the issue, or no since it doesn't seem like the client is concerned with figuring out why profits are declining? Do I just focus on the viability and attractiveness of the contract?
My framework looks like this:
Contract:
- How many trains/what kind of trains would be manufactured?
- Estimated costs of contract?
- Estimated revenue?
TrainCo.
- Does TrainCo. have the capacity and capabilities?
- Do they have the ability to finance this project?
- Would they have to hire and train new workers?
- Where would TrainCo. manufacture the trains?
I've never had this much trouble making a framework + I'm relatively inexperienced.