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BCG Online Case Question - Gasoline Case

Hi, 

Can someone help me answer this question? The answer is 1.6 but I'm not sure how they came to that. 

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Top answer
Pedro
Coach
on Nov 29, 2022
Bain | EY-Parthenon | Private Equity | Market Estimates | Fit Interview

With the information you provided we are only able to calculate the probitability of the retail operation, but not the profitability from fuel sales.

Anonymous
on Nov 29, 2022

It’s simple. The ask is to maximize the combined profits. Since margins are same, you need to figure out the price at which sales are maximized (cars per week x retail sales x average price). this price is 1.6 

hope this helps 

good luck 

1
Maikol
Coach
on Nov 29, 2022
BCG Project Leader | Former Bain, AlixPartner, and PE | INSEAD MBA | GMAT 780
??? It is necessary to use info from the previous question that gives both margins per liter and liters sold at different prices.
Anonymous B
on Nov 29, 2022
I think there is more information to it? Just examining the table on the slide the 40 extra cars would be the most profitable. I guess something about margins regarding the fuel prices?
Anonymous A
on Nov 29, 2022
Based on that isn't it (1.5 x 130 x 10) = 1950 for the 1.5 price and then (1.6 x 90 x 10) = 1440 for the 1.6 price? So how is 1.6 the better price?
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