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It’s simple. The ask is to maximize the combined profits. Since margins are same, you need to figure out the price at which sales are maximized (cars per week x retail sales x average price). this price is 1.6
BCG Project Leader | Former Bain, AlixPartner, and PE | INSEAD MBA | GMAT 780
???
It is necessary to use info from the previous question that gives both margins per liter and liters sold at different prices.
Anonymous B
on Nov 29, 2022
I think there is more information to it? Just examining the table on the slide the 40 extra cars would be the most profitable. I guess something about margins regarding the fuel prices?
Anonymous A
on Nov 29, 2022
Based on that isn't it (1.5 x 130 x 10) = 1950 for the 1.5 price and then (1.6 x 90 x 10) = 1440 for the 1.6 price? So how is 1.6 the better price?
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